Asked by his wife difficult: Shopping cart in the supermarket was born like that?

Trolley has become one of the most indispensable items when shopping, and it completely changed the experience when shopping in the twentieth century.


At noon 1 New Year, the cats have their own game. It is not clear how they overthrew the boiled chicken basket on New Year's Eve and pulled the poor chicken out of the bowl. When I found out, the chicken was gnawed, while only a few hours had to cook dinner guests. The husband and wife immediately to Aeon Mall supermarket (lucky that they open from noon 1) to buy chicken boiled. Wife and wife have analyzed the dangers of raising cats, not only to be eaten by leeches, but also from fleas and fleas, that is the result immediately, bla bla ... To the supermarket, his belly wife elected to whitewash, but I only know "silent silent" next to him, obediently pushed the car as a criminal who knows fault. My wife suddenly came in love with science, and this time is history, when asked me: "Lucky me to have this cart, otherwise you make me carry basket for you to punish for crime. love to adopt cats. Do you know who thought this trolley? He was very psychologically wrong, see his wife hard to market should make the car for the poor wife. Thinking about the scene of "hand basket, chicken cover" as I also feel scared gradually, so softly told his wife: "Oh, I look on Gu Gu, see his wife love is he go, he also pushing the car, no phone to press the phone. " My wife definitely do not bear, ask yourself to find out and tell the hearing.

From now on, I will become a military expert, a scientist, a historian, and so on, so that I can answer any questions that my wife may have. Tired but also happy that sometimes thanks to that more knowledge interesting. This time, too, after finding out, I realized: the car looks like that simple but not unexpectedly it is considered an invention that changes the entire purchase experience of people around the world. .

That is ... At the beginning of last century, people often have to buy food every day because there is no refrigerator, and only when the customer has to buy more. By the 1930s, a series of changes in society made people's lives change dramatically: the birth of cars, electric refrigerators ... and the Great Depression forced traders to find Any way to reduce the price of the product to a minimum. These led to the emergence of supermarkets in the United States: lower prices, but no bear purchase; There is no delivery that customer must self-serve ...In the mid-1930s, Sylvan Goldman, owner of the Humpty Dumpty supermarket chain, found that shoppers were using a carrycot to hold their items, and struggled when the basket was full or too heavy. . This hindered the customer's desire to purchase more sales that were not as high as expected. 

Then Goldman offered to change the customer a new basket to continue picking up, and full basket at the checkout. Competitors are also constantly trying to stimulate the "shopping ability" of the people. A supermarket in Texas figured out how to place baskets in supermarket shelves in Boston to make the shopping experience a reality by installing the conveyors in their supermarkets, with supermarkets in Houston. They used the cart, but this was not good because they took up too much space. In 1936, one night when Goldman slept at his office, he suddenly thought: If you replace the sitting surface of the chair with a basket, How will the wheel chair fit? When folded it looks like this design will take up very little space. Goldman immediately went to the carpenter Fred Young to present the idea. The two men only took a few hours to make their first product - the wheelchair version 1.0. 

Several years after Goldman's death, the trolley maker (renamed Unarco) remained unchanged. develop. Trolley has become one of the most indispensable items when shopping, and it completely changed the experience when shopping in the twentieth century. Nowadays, in any supermarket we can find carts, on which there are not only goods that parents and siblings also for the children on a special tray and push each other for a walk. around the supermarket.